Customised PopOuts |
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The Brief
This leading hotel chain wanted a guest giveaway to promote an exclusive range of their hotels, including the launch of their new landmark hotel in Barcelona.
The Solution
Utilising their memorable fan logo, our patented PopOut
city maps were branded to show the store
locations in an attractive double design, which included gold detailing on the cover to communicate the luxury of the hotel brand.
The Result
Mandarin Oriental felt that the outcome succeeded on two levels: firstly as a value-added functional giveaway that was kept by the recipient, and secondly as a complementary marketing piece to their existing marketing tools. |
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